CAMPAIGN SUMMARY

Promote the UK premiere of the hit US TV show, Batman prequel Gotham, on channel 5.

WHAT WE DID

Creative visuals for Gotham Chronicle

Location sourcing

Printing

Costume sourcing & styling

Licenses & permits

Onsite logistics

IN DETAIL

Sketch worked with Channel 5 to promote the Gotham premiere in an immersive fashion bringing commuters into the Gotham universe.

Sketch team members rallied at Manchester Piccadilly and Glasgow central stations dressed in Gotham and Channel 5 branded cagoules and caps.  The staffing team distributed copies of the Gotham Chronicle to commuters on their way through the stations.

The activity resulted in 10,000 copies of the limited edition Gotham Chronicle paper were handed out to promote the premiere.

Sketch sourced the locations, costumes and props for the stunt.  We provided the staffing and created the creative artwork used for the event.

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