Stunt of the week: the ultimate holiday inflatable!
It’s high summer and we love a good holiday themed event and this fun summer stunt from TravelSupermarket ticks all the boxes for us – the ultimate holiday inflatable! Forget swans, lilos and rubber rings, TravelSupermarket has produced a new holiday inflatable, designed in response to customer research which reveal British holidaymakers’ inflatable woes. The research […]
Pride 2017: 6 of the best campaigns
Our pick of the best marketing activity and activations celebrating this year’s Pride month Skittles removes the rainbow for Pride Skittles is known for its rainbow-coloured sweets, but the brand flipped its branding for Pride by going monochrome. The activation showed support for the LBGTQ+ community by using a rainbow-less float in the parade with […]
Stunt of the week: McDonald’s drive-thru with a difference
McDonald’s recently gave new meaning to the term “fast food” with a clever experiential campaign that took the drive-thru concept to a whole new – and amusing – level in our stunt of the week. Truck stop The brand created the unfortunately named ‘Drive-Thruck’ and took to the streets of Brazil (the name comes from […]
12 PR stunts that won summer
Just like the British summer, a PR stunt can be unpredictable, but done right it’ll stop people in their tracks and deliver a ton of coverage. PR stunts can be a risk for any brand, but the powerful marketing potential that’s up for grabs is hard to resist. And they don’t need to be big and […]
10 creative pop-ups to inspire your next campaign
Done right, pop-ups create buzz, grab attention and boost brand engagement. Here are 10 inventive examples to inspire you… From parties to retail, bars to dining experiences, pop-up events are increasingly popular. So what’s the appeal to the consumer – and the companies behind them? Pop-up events offer the chance to get up close and personal […]
